After months of rumours, intrigue, and whispered conversations round the water cooler, the day has finally come. HTC has just pulled the cloak on its brand new flagship smartphone and the world's latest iPhone rival, the HTC One M8.
First impressions: Hands on with the HTC One M8
A lot rode on today's 15:00 GMT unveiling in London. The original HTC One received high praise for its all-metal design and 4.7in screen, which boasted visuals so slick you could slip on them. Not only that, but the Taiwanese company knew that it had to pull a particularly special rabbit out of the hat this time round to boost dwindling profits in an already competitive market.
A lot of details were already snared by the sticky tendrils of the world wide web. The most obvious change is an expanded display of 5in. Under the hood, the new HTC flagship packs a next-gen Qualcomm 801 chipset alongside a hefty 2GB of RAM.
The HTC One's highly commended "UltraPixel" camera also received a glitzy upgrade with a new dual-lens setup that could support 3D photography. On the software side of things, HTC is updating its Sense UI that's layered on top of the Android OS, bolstering it with motion gesture controls and a cleaner interface.
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